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NEWS
Home Archive by Category "NEWS"

Category: NEWS

NEWS

Top Benefits of Virtual Tours for Real Estate Agents & Developers

Introduction

In today’s digital-first real estate market, 360° virtual tours have become one of the most effective tools for agents and developers to showcase properties, attract serious buyers, and close deals faster.

With buyers increasingly searching online before making a visit, offering a virtual walkthrough experience gives you a competitive edge and positions your properties more professionally.

For Demo Click Here

1. Attract More Qualified Leads

Virtual tours help filter out casual browsers by giving serious buyers a complete walkthrough experience upfront. This reduces unnecessary site visits and ensures that the inquiries you receive are from genuinely interested buyers.

Fun Fact: Listings with virtual tours receive 49% more qualified leads than those without.

2. Showcase Properties 24/7

A 360° virtual tour works like an always-open house — available 24/7 from anywhere in the world. Whether your buyers are in Mumbai or Melbourne, they can explore the property on their time, increasing convenience and reach.

3. Enhance Online Listings

On platforms like MagicBricks, 99acres, or your own website, a property with a virtual tour stands out. It increases time-on-page, reduces bounce rate, and gives your listing an edge in crowded marketplaces.

4. Build Buyer Trust

High-resolution, real-image based virtual tours help buyers see the real condition of a property. This transparency builds trust, especially among NRIs and investors who can’t visit physically.

Pro Tip: At Sampark Sutra, we use actual on-site photography — no 3D renders — to keep the experience real and reliable.

5. Close Deals Faster

Agents using virtual tours report 30–50% faster closure rates because clients already have a strong sense of the property before visiting. This reduces the sales cycle and improves ROI on marketing spend.

6. Expand Your Market Reach

Virtual tours allow you to tap into a broader market, including:

NRI buyers

Outstation investors

Tech-savvy millennials

Corporate leasing clients

You’re no longer limited by geography.

7. Improve Marketing ROI

Once created, a virtual tour can be reused across:

Social media platforms (Instagram, Facebook, LinkedIn)

WhatsApp campaigns

Email marketing

Project microsites

It’s a one-time investment that keeps generating interest.

8. Boost SEO & Google Visibility

Virtual tour pages can be optimized for local keywords like:

“Virtual tour for 3BHK in Indore”

“Luxury apartment 360° view”

“Property walkthrough India”

This improves your Google ranking and brings organic traffic to your listings.

9. Impress Investors & Stakeholders

For developers, a virtual tour is a powerful presentation tool for investor pitches, partnership meetings, and RERA updates. It makes your project appear more premium and well-documented.

Conclusion

Virtual tours are not just a trend — they are a necessity in modern real estate marketing. Whether you’re a solo agent or a large-scale developer, investing in high-quality virtual tours will:

Save you time

Build buyer confidence

Improve your sales funnel

And ultimately, help you sell smarter

Want to Create a Virtual Tour for Your Next Project?

We at Sampark Sutra specialize in creating real-image based, high-resolution 360° virtual tours for real estate, hotels, and commercial properties across India.

Contact us for a free consultation today!

www.samparksutra.in

+91-9009249488 | ✉️ sampark@samparksutra.in

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admin July 29, 2025 0 Comments
NEWS

WhatsApp Ads in 2025: Latest Updates, Features, and How to Set Them Up

Introduction-

WhatsApp, the world’s most popular messaging app, has officially begun rolling out ads for the first time in its history. In mid-2025, Meta introduced new ad placements inside the “Updates” tab of WhatsApp, marking a significant shift in its monetization strategy. These updates are especially relevant for digital marketers, creators, and businesses who want to tap into WhatsApp’s massive user base.

1. What’s New in WhatsApp Ads?

Ads in Updates TabAds are now appearing in the Updates section—specifically between Status updates and Channels. These short-form vertical ads are similar to Instagram Stories ads and are optimized for engagement without disrupting the user experience.

Promoted ChannelsBusinesses can now promote their WhatsApp Channels to appear higher in the directory. This gives companies a new way to increase visibility and build a direct follower base.

Channel SubscriptionsWhatsApp now allows creators and businesses to monetize their channels through paid subscriptions. Subscribers can get exclusive content, early updates, or premium offers—much like YouTube Memberships or Patreon.

Centralized Ads Manager IntegrationMeta has enabled WhatsApp ad setup within its unified Ads Manager, allowing businesses to run campaigns across Facebook, Instagram, and WhatsApp—all from a single dashboard. AI-powered targeting and optimization tools are also included.

2. Privacy First Approach

Meta emphasizes that user privacy remains protected:

Personal messages and calls remain end-to-end encrypted.

Ads are shown based on limited metadata such as location, language, channel engagement, and Meta-linked ad preferences.

Phone numbers and chat contents are never shared with advertisers.

3. How to Set Up WhatsApp Ads: A Step-by-Step Guide

Step 1: Set Up WhatsApp Business AccountCreate or convert your account to WhatsApp Business and connect it with your Meta Business Manager.

Step 2: Access Ads ManagerGo to Meta Ads Manager and select an objective like “Traffic,” “Messages,” or “Conversions.”

Step 3: Link WhatsApp NumberChoose WhatsApp as your destination and connect your business number.

Step 4: Design Your AdUse vertical video or image creatives similar to Story ads. Add a CTA like “Send Message” or “Learn More.”

Step 5: Define Target AudienceUse Meta’s detailed targeting features: location, age, gender, interests, and behavior.

Step 6: Budget and ScheduleSet your daily or lifetime budget and choose campaign dates. AI recommendations are available for best performance.

Step 7: Launch and MonitorSubmit for review. Once approved, track performance in real time within Ads Manager.

4. Why This Matters for Businesses and Creators

Audience Benefits
Businesses Increased reach, lead generation, visibility
Creators New monetization stream via subscriptions
Agencies Centralized campaign management

WhatsApp ads offer a more personal and direct approach compared to traditional display or search ads. With over 2 billion users, the platform presents an untapped opportunity for brand engagement.

5. Final Thoughts

WhatsApp’s ad rollout in 2025 marks the beginning of a new era in conversational marketing. For businesses, this means a more personalized way to connect with audiences. For creators, it unlocks a fresh revenue stream through channel subscriptions. And for users, it signals a shift—but with privacy still at the core.

If you’re looking to explore WhatsApp Ads or need help setting up campaigns, now is the perfect time to get started.

Read More
admin July 18, 2025 0 Comments
NEWS

How 360° Virtual Tours Are Revolutionizing Property Selling in India

Introduction

In today’s digital-first world, the way properties are showcased and sold in India is changing rapidly. With increasing competition and tech-savvy buyers, 360° virtual tours have emerged as a game-changing solution for real estate marketing. From residential apartments to luxury villas and commercial spaces, property sellers are now using immersive technologies like 3D walkthroughs to attract serious buyers and close deals faster.

For Demo Click Here

What is a 360° Virtual Tour?

A 360 virtual tour is an interactive simulation of a property that allows potential buyers to explore it online in a fully immersive way. Using high-resolution panoramic photography and specialized software, a virtual tour offers a room-by-room walkthrough — giving viewers the feel of an in-person visit from anywhere in the world.

Why Virtual Tours Are the Future of Property Selling in India

1. 📱 Reach Buyers Anytime, Anywhere

Whether your buyer is in Mumbai, Dubai, or the US — a virtual tour for real estate allows them to visit the property 24/7 from their phone, tablet, or laptop.

2. ⏳ Save Time for Both Buyers and Sellers

Forget multiple site visits. A 360° walkthrough filters out casual visitors and brings only serious buyers to your doorstep, saving both time and effort.

3. 💡 Showcase Every Detail

From modular kitchens to premium flooring — 3D property tours allow you to highlight the best features of your home or project with zoom-in functionality and clickable info points.

4. 💰 Faster Closures, Better Conversions

Properties with virtual tours often get 2x more engagement on listings and 40% faster closures. This directly boosts ROI for builders and real estate agents.

5. 🎯 Build Trust and Transparency

In a market where fraud and misrepresentation are common concerns, property virtual tours build trust by giving an honest, transparent view of the property.

Who Can Benefit From 360° Virtual Tours?

Real Estate Developers launching new projects

Independent Sellers looking to sell property online

Real Estate Agents who want to stand out from competitors

NRI Property Owners promoting properties from abroad

Commercial Real Estate Brokers showcasing office spaces or shops

Real Use-Case: How Developers in India Are Adopting It

Top developers in cities like Mumbai, Pune, Bangalore, and Indore are already integrating virtual tours in real estate listings. It not only improves website engagement but also boosts lead generation through portals like MagicBricks and 99acres.

Conclusion

As India’s property market becomes increasingly digital, 360° virtual tours are no longer just a “good-to-have” — they are essential. They don’t just showcase properties; they sell them. If you’re a developer, broker, or homeowner, investing in a virtual tour service in India could be your smartest marketing move in 2025.

📞 Need a 360° Virtual Tour for Your Property?

Get a professionally-shot, branded virtual tour for your residential or commercial project.
✅ HD Quality | ✅ Google Street View Integration | ✅ Quick Delivery
Contact Sampark Sutra Today:
📩 Email: sampark@samparksutra.in | 📱 +91-9009249488
www.samparksutra.in

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admin June 11, 2025 0 Comments
NEWS

What Is the Primary Goal of Marketing? A Complete Guide

What Is the Primary Goal of Marketing?

Marketing is the backbone of any successful business, helping companies connect with their target audience and drive growth. But what exactly is the primary goal of marketing? Simply put, the main objective of marketing is to create awareness, generate demand, and ultimately drive sales. However, marketing is much more than just selling a product or service—it’s about building long-term relationships with customers and creating brand loyalty.

Key Goals of Marketing

1. Creating Brand Awareness

One of the first and most important goals of marketing is to make potential customers aware of your brand. Whether through digital marketing strategies like social media, SEO, and paid ads or traditional methods like TV and print media, brand visibility is crucial.

2. Generating Leads and Sales

Marketing efforts should ultimately drive potential customers towards making a purchase. Lead generation strategies, such as content marketing, email marketing, and paid advertising, help businesses convert prospects into buyers.

3. Building Customer Relationships and Loyalty

Successful marketing focuses on long-term engagement rather than just short-term sales. Customer retention strategies, like loyalty programs and personalized communication, help brands maintain a strong relationship with their audience.

4. Establishing Brand Authority and Trust

Positioning your brand as an industry leader is a key objective of marketing. By consistently providing value through educational content, testimonials, and expert insights, businesses can build credibility and trust with their audience.

5. Understanding and Satisfying Customer Needs

Marketing involves extensive research to understand consumer behavior and preferences. By analyzing data and feedback, businesses can refine their products and services to better meet customer expectations.

Conclusion

The primary goal of marketing is to attract, engage, and retain customers while driving business growth. It’s not just about selling—it’s about creating meaningful connections and providing value. Whether you’re a small business or a large corporation, a well-planned marketing strategy can help you achieve long-term success.

Looking to enhance your marketing efforts? Implementing the right marketing techniques can transform your brand’s presence and drive significant growth

Read More
admin March 8, 2025 0 Comments

Recent Posts

  • Top Benefits of Virtual Tours for Real Estate Agents & Developers
  • WhatsApp Ads in 2025: Latest Updates, Features, and How to Set Them Up
  • How 360° Virtual Tours Are Revolutionizing Property Selling in India
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